When Leo and I founded theCHIVE in 2008 it wasn’t long before Bill Murray became Patron Saint of the joint. Then came William Murray Golf in 2014, Chive Rare Coins arrived in 2018… all wildly successful ventures. Bill has always trusted theCHIVE and our community to turn the sails in the right direction.
Bill and I were talking about the “What’s next” chapter in our story and I said it was definitely NFTs and Bill responded that it’s definitely not NFTs. But along the way, something changed his mind… stories.
Stories animate our lives, our entertainment, they even animate companies. I believe great NFTs should tell a great story and there’s no better story than a Bill Murray story. So what if we attached an NFT to a real Bill Murray story and created the first-ever biography on the blockchain?
What if you could own a Bill Murray story?